Maximum Options with Minimal Effort
Grass Valley’s sales strategy for NAB 2011 is simple: offer more power and flexibility for less money. Product enhancements plus new tools like the STRATUS platform can streamline the entire production process. That includes everything from writing and recording right through multiplatform delivery and even client billing. Grass Valley’s STRATUS and MediaFUSE even integrate with third party hardware and content management tools. In this interview, Ed Casaccia (pictured) director of product marketing and Scott Matics, MediaFUSE product manager, talk about the challenges and benefits of making production tools far more flexible — and cost-effective. Read More
Your Transition to HD
Some 100 broadcast TV facilities around the world now use Grass Valley’s Ignite production automation system
Belo is using Ignite in St. Louis as a proof of concept for its 17 other stations
A collaborative has delivered seamless interoperability with Panasonic’s AVC-Intra compression format across Grass Valley’s complete line of HD media servers and editing products
The company’s new president, Alain Andreoli, sees opportunity in offering more complete solutions instead of simply point products
Television news production has moved quickly from the studio to the field, with stories edited on laptops
Suddenly, all the talk is of stereoscopic 3D television broadcasting. Channels are being announced . . .
The future of storage and how it's used is being determined today by the IT industry . . .