Tag Archives: Philadelphia

Regional Murrow Awards Wrap-Up, 9 Markets

I’ve created a monster. Namely, writing about TV stations that won the various regional Edward R. Murrow Awards.

I have already shared dozens. But I can’t share all of them.

I do like to spotlight award-winning work, whether it’s news promotion or news coverage examples, as I believe looking at work deemed excellent by a jury of our peers helps everyone improve their craft.

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NBC/Telemundo Stations Give Millions To Nonprofits

The NBCUniversal Foundation and NBCUniversal Owned Television Stations, a division of NBCUniversal,announced a total of $2.475 million in Project Innovation grants for 62 nonprofits located across the country.

Valari Staab

“Our 2018 Project Innovation winners all have a profound dedication for their communities,” said Valari Staab, President, NBCUniversal Owned Television Stations.

“We’re excited to celebrate the outstanding groups that are standing at the front lines every day, working hard to spur real change in their communities and foster our next generation of innovators. We look forward to working with all the local groups to help move our communities forward.”

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Phila. Eagle Does Weather Forecast On WTXF

Corey Clement, a running back for the World Champion Philadelphia Eagles, jumped on the air to help give the weather forecast by WTXF’s Sue Serio.

WTXF is the Fox O&O in Philadelphia.

“I don’t know when it’s going to rain, but it’s going to rain,” joked Clement.

Clement went on to give an analysis of WTXF’s Doppler radar screen during which he noted that “all the clouds are moving that way,” meaning to the east, and gave a shoutout to New York for its lack of inclement weather.

Philadelphians, Clement recommended, should stay inside due to the rain.

The running back did such a good job, Serio asked if he’d take over for her during vacations. Clement noted that “if they’re paying good, I’ll be here.”

“That was a championship weather forecast,” Serio said following Clement’s on-air run. “Good job.”

Click here to read more about Clement’s appearance.

TV Stations Cover Student Gun Protests On Facebook

High school students across the country are walking out of class to protest gun laws, and the stories are playing predominately on TV stations’ Facebook pages. For many stations, it’s become a national story that has no local boundaries.

I follow a lot of TV stations’ Facebook pages. Over the past few days, my feed has been inundated with stories about high school students leaving school, taking to the streets to protest, appearing before city or school officials, or going to their state capitol to protest gun violence. What follows are just a few of many, many posts by stations across the country.

I think it’s remarkable and I applaud the students’ movement.

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Brand New News Promos And Some Classics, Too

Before you watch this first spot, you need some history.

Its roots go all the way back to the 1980s when a concept promo called Home Movies was created for WPVI, ABC’s Philadelphia O&O.

The idea is that a family visits the Philadelphia area and shoots some home movies of their trip. Then they’re at home watching the movies when they notice that everywhere they went, a news van managed to work its way into the shot.

“It’s a great example of a simple, single idea that’s well-executed,” said Mike Davis, the man who originated the spot.

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Philly TV ‘All In’ On Facebook For Super Bowl

Earlier this week, I asked TV stations sending crews to the Eagles-Patriots Super Bowl to share their experiences, the behind-the-scenes, fun stuff.

Then I got the flu. The ‘flu’ needs a more sinister name, something that connotes the pit of misery that one gets from the plague.

In any event, it’s not easy for a local news crew to respond with their behind-the-scenes pictures and accounts. First, they’re busy, and second, they need permission.

No problem, I completely understand.

But I did make it out of bed to some of the Philly station’s Facebook pages to see what I could find.

From WPVI, the ABC O&O, Sarah Bloomquist took to a zip line in 6 degree weather for a super ride. What a trooper!

It’s about 1,200 miles from Philadelphia to Minneapolis, about 18 hours by car. In a news van, the trip can be an eternity. But that didn’t stop two cameramen from WPVI from beating the boredom with a fun video.

From NBC-owned WCAU, this reporter filed this Facebook video from inside a plane full of fans. The fans are so boisterous, you really can’t hear what the reporter is saying, but you get the gist.

Here’s that same reporter getting a send-off in the airport before departure.

From KYW, the CBS O&O, here are some behind-the-scenes of how the media deals with the cold.
NOTE: No audio for the first 20 seconds or so.

Also from KYW, an Eagles fan in Keyna teaches his students to sing the Eagles’ song.

From Fox-owned WTXF, this video shot in Philly, shows an Eagles’ fan who’s taken his devotion to a new level, his basement.

Also from WTXF, this somber story about a little boy from New York who had to visit Philadelphia often to get treatment at a local hospital. In the process, he became an Eagles’ fan because many of the players and coaches stopped by his room to give him encouragement. That little boy lost his battle with leukemia, but this story shows how the game of football can mean so much to a sick little boy, and how much his fight means to the team.

And this video is hysterical as a young lady, a die-hard Eagles fan, coming out of dental surgery thinks she missed the Super Bowl.

Looking For TV Stations Headed To Super Bowl

If you work at a TV station in Philadelphia or New England, or anywhere else for that matter, and you’re being sent to cover the Eagles-Vikings Super Bowl, I’d like to share your experiences all this week on Market Share.

It doesn’t matter what you do — reporter, anchor, cameraman, producer — send me pictures of your coverage, the behind-the-scenes stuff, and email me what you see, who you see, where you stay and dine. I want to hear the stories, I’d like you to be our eyes and ears.

I’ll also share any of your on-air examples or Facebook posts as well.

Keep it loose and make it fun. And Go Eagles!

Feel free to contact me at [email protected] or at 817-578-6324.

Here are some Facebook videos I found from stations here in Philly.

WPVI, ABC

WCAU, NBC

KYW, CBS

WPVI Thanksgiving Parade Promo’s Got Attitude

It’s a Philly thing, totally Philly.

That’s the message in one of ABC O&O WPVI’s promos for its coverage of The 6abc Dunkin’ Donuts Thanksgiving Day Parade, now in its 98th year.

This promo has lots of that Philly attitude — got a problem with that?

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Bad Biker And Getting Out Alive, November Sweeps

Yesterday was the first day of the November sweeps.

And  TV stations across the country are promoting their sweeps stories, special reports and investigations, both on-air and on Facebook.

If your station has a sweeps story that you’re promoting and you want to share both, let me know by email at [email protected] or you can always call me for any reason at 817-578-6324.

In the meantime, I’ll be watching my Facebook feed for sweeps promos and then finding the sweeps stories on that station’s web site and sharing them from time to time during the month.

Here are a couple of Facebook promos and the stories they promote.

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WWSI Hosting Immigration Phone Bank Tomorrow

One measure of a television station can be how it leverages its resources to help just one local viewer, or 100.

NBC-owned Telemundo’s WWSI Philadelphia is hosting a live, informational phone bank tomorrow afternoon from 5 to 6:30 to answer viewers’ questions about immigration-related topics.

This is the third time this year that Telemundo62 has hosted a local phone bank about immigration issues. In May, WWSI’s phone bank generated more than 100 calls.

The phone bank will feature 18 Spanish-speaking legal experts who will provide free, confidential advice and counsel to local callers.

Experts will appear on-camera while they answer questions, while conversations with callers will be kept private and confidential.