Tag Archives: news promotion

WDIV Airing Special On School Safety

WDIV, Graham Media’s Detroit NBC affiliate, is airing a special that tackles issues from school safety in Michigan, to gun legislation and the impact of the violence.

Generation Under Fire airs tonight at 8 on WDIV and will be streamed on ClickOnDetroit.com.

These topics and more will be covered in the hour-long special:

• A discussion with local education students who are about to become teachers

• The importance of the march to local students heading to D.C.

• The number of teachers who have signed up for classes to get a Concealed Pistol License.

• Dads who invented a “gun vault” for schools.

• Parents raising money for door and window security devices for their children’s schools.

• A psychologist’s view on mental health issues and why so many young children plan attacks in schools.

WCVB Special Covers Legalized Marijuana Issues

WCVB, Hearst’s ABC affiliate in Boston, tackles the major issues, concerns and questions about legalized marijuana in a one-hour special tonight at 8.

NewsCenter 5 Primetime: Mass Marijuana covers several topics related to the upcoming start of retail sales of recreational marijuana in Massachusetts and explores medical marijuana, which was previously legalized there.

The special will explore the history of marijuana, from the anti-pot movement to the cultural changes today that led to voters approving recreational marijuana; the newly released regulations for recreational marijuana from the Cannabis Control Commission; and the continued controversy over medical marijuana and the debate about potential benefits to one’s health.

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KDFW Recognized For Tracking Down Criminals

Every Wednesday night at 9, Fox O&O KDFW Dallas airs a segment called Trackdown that so far has resulted in the capture of eight criminals, some wanted for murder.

Trackdown, fronted by KDFW reporter Shaun Rabb, helps identify wanted criminals through surveillance video, photos and other material and asks for viewers to help identify them.

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KSL Airing Special In Search Of Safe Schools

KSL, the NBC affiliate in Salt Lake City owned by Bonneville International, the for-profit broadcasting arm of The Church of Jesus Christ of Latter-day Saints, is airing an in-depth special report tonight at 10 to tackle all the tough issues surrounding the safe schools conversation.

In Search of Safe Schools will run commercial-free for the first 20 minutes of KSL’s 10 p.m. newscast.

The special will examine what’s being tried to improve school safety across the country, what’s being implemented in Utah and closely examine additional options and ideas that could lead to safer schools in the state.

“Our Stand Up for a Safe Utah campaign, special KSL TV programming and support of SAFEUT is indicative of our dedication to helping our viewers, listeners and users face challenging issues when they arise,” said Tanya Vea, Bonneville Media Group’s general manager.

Recently, more than 15,000 parents, students and educators across the state downloaded the SAFEUT app thanks to the Stand Up for a Safe Utah action and awareness campaign on KSL TV and Bonneville’s, KSL-AM, KSFI-FM and KRSP-FM.

SAFEUT is a free phone app that lets users call or text tips of bullying, threats or other school safety concerns anonymously to school administrators. Additionally, the App also provides real-time crisis intervention for those who are in need of support during an emotional crisis or at risk of suicide. Launched in 2016 by the University of Utah and operated by the University Neuropsychiatric Institute, SAFEUT saves lives and is credited with stopping 86 planned school attacks since launch.

WWJ Promos Descend Into March Madness

Every March, TV stations affiliated with the network showing the NCAA basketball playoffs and championship games — this year it’s CBS — have some fun with basketball-related news promos.

Earlier this week, Market Share showed one such promo from Sacramento, Calif. That prompted a note from Greg Shattuck, promotion manager at CBS O&O WWJ Detroit.

“This is a fun campaign we did with our CBS 62 First Forecast weather team, Karen Carter and April Moss, to take advantage and promote our March Madness programming,” said Shattuck.

Teen Suicide Prompts WBNS Bullying Special

WBNS, the CBS affiliate in Columbus, Ohio, owned by the Dispatch Printing Company, is airing a one-hour special on bullying in partnership with The Columbus Metropolitan Club.

Hear Me Now: Bullying, Cyberbullying and Our Children airs tonight at 9 live on WBNS, 10TV.com and on the station’s Facebook page.

Kelly Frank

“The suicide of a 14-year-old boy in Columbus sparked an intense social media conversation that opened the floodgates,” says Kelly Frank, WBNS’ news director.

“Parents, teens, teachers and administrators want to stop cyberbullying, but are struggling to discuss it openly and honestly with each other. We call this disparity the Bullying Gap. We hope to break down communication barriers, quiet fears, bridge that gap and begin a conversation that will continue beyond our town hall.”

The special promises to be an evening of honest talk about what is really going on, focused on finding constructive solutions to end this growing problem.

Viewers will hear from parents, administrators, experts and teens who are stepping up and courageously taking on the tough topics of bullying, suicide and mental health.

WITI Tops Milwaukee By 2 Million On Facebook

Social Scorecard this week reveals how WITI Milwaukee leads its next nearest competitor on Facebook by more than 2 million social media actions.

WITI, Tribune’s Fox affiliate, is ahead in social media actions in the market over the last six months according to data from audience insight firm Shareablee.

WITI has more than 4.4 million actions on social, 37% of the total engagement generated by the DMA (No. 35), with more than 12 million social actions.

WTMJ, the market’s NBC affiliate owned by Scripps, led the market in actions per post with 129.

WXSS-FM, a top 40 contemporary hits station owned by Entercom, led on Instagram during the same period with almost 80,000 actions.

Cary Docter

One reason WITI leads the market on Facebook by 2 million is a football team whose home is 120 miles outside the market, the Green Bay Packers.

“The Packers are big,” says Cary Docter, WITI’s digital content executive producer. “Anything Packers related gets a lot of engagement.”

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WPIX Housing Exposé Gets Governor To Act

Monica Morales and Governor Andrew Cuomo


Conditions are so bad for some people living in New York City that the state’s governor, Andrew Cuomo, had to see them for himself.

It’s estimated that a half million people live in places in New York City that are uninhabitable, the majority of them are children.

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What’s New In Local TV Promos This Month

WSOC Charlotte, N.C.

In this tightly edited spot from Cox’s ABC affiliate WSOC, still black and white images are combined with color graphics over a rich soundtrack filled with sound bites and select audio clips from the station’s coverage to highlight WSOC’s investigative work in the 5 and 6 o’clock newscasts.

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