WPVI and The Philadelphia Inquirer have formed a unique content partnership to create an in-depth reporting and searchable database initiative focused on the high cost of health care.
The Philly Health Costs project (www.philly.com/Healthcosts), is underwritten by a grant from The Lenfest Institute for Journalism, which supports local journalism collaboration in Philadelphia.
This is The Lenfest Institute’s first grant in support of innovative health care reporting.
The Philadelphia Inquirer-WPVI partnership will work with ClearHealthCosts, a New York-based research firm that specializes in health care cost transparency.
The project is collecting information about cash or self-pay pricing for common health care tests and procedures at providers throughout the Philadelphia area.
With a consumer-friendly online tool located on the Philly Health Costs page of Philly.com (the Inquirer’s online home), consumers can not only compare competitive health care prices gathered by ClearHealthCosts, they can also share anonymously their own experiences about shopping for health care and navigating billing and insurance.
High school students across the country are walking out of class to protest gun laws, and the stories are playing predominately on TV stations’ Facebook pages. For many stations, it’s become a national story that has no local boundaries.
I follow a lot of TV stations’ Facebook pages. Over the past few days, my feed has been inundated with stories about high school students leaving school, taking to the streets to protest, appearing before city or school officials, or going to their state capitol to protest gun violence. What follows are just a few of many, many posts by stations across the country.
I think it’s remarkable and I applaud the students’ movement.
It’s the future of television — the new ATSC 3.0 broadcast television standard, which delivers stunning 4K ultra high definition (UHD) video.
And hundreds gathered to watch the Olympics at WRAL Raleigh, N.C., from Pyeongchang, South Korea in this new format, the first time the Next Gen TV standard was used to publicly show the benefits and features of the ATSC 3.0 standard with an Olympic event.
The event was a partnership between Capitol Broadcasting’s NBC affil WRAL, NBCUniversal and the National Association of Broadcasters.
“We’re proud to work with our network, our technology partners and NAB to showcase ATSC 3.0 as the future of television,” said Jimmy Goodmon, Capitol Broadcasting’s president.
“Our company’s 80-year legacy is rooted in serving our community and using technology to innovate our coverage. Next Gen TV is the new frontier. We are excited about the possibilities.”
Click here to see more about this new technology from WRAL.
Here’s a video from WRAL’s website about the new technology being shared at the Olympics:
Social Scorecard this week covers the Miami market, where WSVN is leading in total social media actions by more than 1.5 million.
WSVN, Sunbeam Television’s Fox affiliate, is first in social media actions in the market over the last six months according to data from audience insight firm Shareablee.
WSVN has more than 7.2 million actions on social, 28% of the total engagement generated by the DMA (No. 16), with more than 25.6 million social actions.
WSVN also led on Twitter with more than 440,000 actions and led on in actions per post with 663
Top 40 WHYI-FM (Y100), owned by iHeartRadio, led the market on Instagram with more than 465,000 actions.
Steven Cejas, WSVN.com’s executive producer, says the station saw a significant decline in Facebook referrals late last year and that change in algorithms have altered how the station posts to Facebook.
“It’s all about interaction now. It’s not just throwing whatever up there. We tailor every post that we do to Facebook so that we feel like we are going to get interactions. On a regular day we try to keep it between somewhere around 20 to 25. So it’s kind of a ‘less-is-more’ mentality and we have seen that that really has helped out our numbers.”
Cejas says WSVN’s Facebook users are interested in the safety of children, and that was true even before the school shootings in his area last week.
“People care about crime in the community so if something is going on in a very specific area of our community, we like to focus on that.”
WSVN’s first response to the high school shooting in Parkland, Fla., about 50 miles north of Miami, last week, was to get its chopper over the scene.
“That way people can see what’s going on as we are seeing it. We switched away to our live coverage from the chopper after a few minutes and we let that carry out for the rest of the evening.”
Amazingly, during the shooting, dozens of students and three teachers locked inside a classroom turned on a laptop to watch WSVN’s livestream.
“The only way for us to know what was going on outside is we were watching your live feed on the helicopters,” culinary instructor Ashley Kurth told WSVN. “And then, when we see the SWAT team come on, you kind of breathe a little sigh of relief knowing that help is there.”
Cejas says the station’s philosophy about using Facebook Live is “anything with suspense does well. Anything that people don’t know what the outcome is going to be, they tend to get drawn in.”
But stories about good news also find a place on the station’s Facebook page.
“We try to find a balance. We try not to be negative all the time. There is also a lot of good news and we try to find those stories and sometimes they are stories that we don’t carry on air.”
Cejas concedes that the station doesn’t make any money from its Facebook page, but points out that whenever there is breaking news, news viewers turn to WSVN both on television and its website.
“We want to be in front of as many eyeballs as possible and I think it’s proven whenever there is breaking news, you can clearly see in our ratings that people turn to us. Whenever we get a storm, whenever there is breaking news, people turn to us.”
NOTE:In an article in Buzz Feed, read how WSVN’s streaming coverage of the shooting at Marjory Stoneman Douglas High School became part of a new initiative by Twitter to show live local news broadcasts during major news events. Or as the article says, as Facebook deemphasizes news in its core experience, Twitter does the opposite.
You’ve seen them on street corners. Some have signs saying they’re homeless. Some claim to be military vets who’ve fallen on hard times.
Maybe you’ve given them money and wondered if they were really what they said they were, or just hustling people for money under false pretenses.
In Miami, some men were seen begging for money at an intersection, but when WPLG investigator Jeff Weinsier confronted them to ask where the money they were collecting went, they walked away, refusing to answer any questions. WPLG is Miami’s ABC affiliate owned by Berkshire Hathaway.
But Weinsier did eventually get some answers and what they told him is bizarre.
Tonight at 11 on KXTV, Tegna’s ABC affiliate in Sacramento, Calif., a half-hour documentary will air instead of the usual late news.
Afghanistan, Who Is Winning? features KXTV reporter, Michael Anthony Adams embedded with a team from California’s Travis Air Force Base.
“He spent a couple weeks on the front lines,” said Drew Fowler, KXTV’s marketing director, “talking to military personnel, and getting an assessment of where the war is right now. I think it is produced and captured in a way that is unique to local news.”
WTVO-WQRF’s high school quiz show, the Bergstrom Stateline Quiz Bowl, will include a statewide invitational tournament this spring.
WTVO is the ABC affiliate in Rockford, Ill., owned by Mission Broadcasting, and is the sister station to WQRF, the Fox affiliate owned by Nexstar, through a shared services agreement.
In January of 2015, WTVO-WQRF launched the area’s first locally-produced, half-hour game show featuring 22 academic teams from local area high schools in a test of knowledge.
“Within a few weeks of the show’s premiere, word had spread quickly, and we were bombarded by requests from academic teams across the region asking how they could get involved for Season Two,” said Kelly Lattimer, WQRF, general manager.
“It’s time to expand the brand statewide,” said Lattimer.
“We’ve heard from numerous academic coaches that our show is well-known in scholastic bowl circles. We’re told that kids and coaches from academic teams in other markets are envious and wish they had a show like ours. So, we decided it was time to give folks across the state the opportunity to experience what Rockford has been doing the past three years.”
Eight top academic teams from across the state will be invited to compete in the Bergstrom Stateline Quiz Bowl Tournament of Champions.
The Tournament of Champions will be played April 28 and 29 in the historic Nordlof Center in downtown Rockford. All matches will be recorded live to tape and will air for eight consecutive weeks May 26 to July 15.
WTVO-WQRF anchor Eric Wilson will be the show’s host.
The Bergstrom Stateline Quiz Bowl Tournament of Champions will be carried on a five-market regional network reaching more than four million TV households.
Network affiliates include WCUU Chicago, WCIX Champaign, WMBD Peoria, WHBF Quad Cities and WTVO-WQRF Rockford.
Specific telecast dates and times in each market are yet to be determined.
The Bergstrom Stateline Quiz Bowl recently celebrated its 100th episode.
“We couldn’t have done one show, much less 100, without the schools taking part and the support of our great sponsors,” said Lattimer.
To help celebrate 100 episodes, Nexstar has announced that during the Season Four finale on May 18, it will award each member of the winning team a $1,000 grant. Students participating on the second-place team will take home $500.
Click here to read how a Nexstar station in Phoenix started its own version of a high school quiz show.
Click here to read how WTVO started the high school quiz show back in January of 2015.
NOTE: Tim Busch, Nexstar Broadcasting president, says WTVO’s high school quiz show was shared at Nexstar’s general managers meeting last year as an example of “best practices,” and says multiple Nexstar markets are reviewing it.
“We’ve encouraged our other GMs to consider it for their market. And I think you’ll see it roll out in its own time. Rest assured there will be other markets that will pick it up. They can do something that’s unique and different and it’s all about local.”
How is KNXV able to dominate the Phoenix market on Facebook by more than 2 and a half million actions?
KNXV tells Social Scorecard this week that its success is due to a focus on positive, local stories, a complete station effort to listen to what its users want, inventive use of Facebook Live and a marketing team that is digitally savvy.
KNXV, the Scripps-owned ABC affiliate, is ahead by more than 2.6 million in social media actions in the market over the last six months according to data from audience insight firm Shareablee.