Category Archives: computers

WSB First TV Station To Get 1M Twitter Followers

WSB, Atlanta’s ABC affiliate owned by Cox, is the first TV station in the country to cross the one million mark in Twitter followers.

Misti Turnbull

“Twitter confirmed that no other local TV station in the nation has this many,” said Misti Turnbull, WSB’s news director.

“The team today gets to celebrate while also recognizing the many who have played a role in the station’s growth through the years on social media. Twitter plays a unique and important role in how our viewers stay up on the latest news throughout the day.”

The station’s Twitter account has grown by 129% over this time last year.

“Twitter users have told us time and again how much they appreciate and count on our news hitting their feed, for keeping them up to date on breaking news, important local stories and weather,” said Tim McVay, WSB’s general manager.

In February 2016, WSB was the first local Atlanta TV station to cross over one million “Likes” on Facebook.

“We show our thanks to our fans and followers every day through the relentless execution it takes to deliver the best and most up to date content wherever and whenever they need it,” said George Marshalek, WSB’s digital content manager.

Click here to see WSB’s most popular Tweets.

KCNC Sits Atop Social In The Mile High City

CBS O&O KCNC Denver holds a commanding lead in social media actions over the last six months according to data from audience insight firm Shareablee.

KCNC has just over 9 million actions on social, 27% of the market’s 34 million total actions in that same period. KUSA, the Tegna-owned NBC affiliate, is second with just over 6 million actions.

The Denver Post, owned by the MediaNews Group, led the market on Twitter actions with more than 122,000 actions while K276FK, a low-power FM station broadcasting a comedy format owned by Entercom, led the market in Instagram actions with almost 160,000 actions over the past six months.

K276FK-FM also led the market in actions per post with almost 3,000. KCNC was second with just over 700.

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Seeking Great TV Promos Done With Almost Nothing

It’s a scenario all too familiar to most nearly every TV station writer/producer or manager: You have no time. You have no money, yet you’re expected to create an eye-catching, effective promo to recruit viewers.

And you nailed it!

Now here’s your chance for the glory at this year’s PromaxBDA Station Summit.

 

Suzanne Grethen

Marty Frey

Suzanne Grethen from Hearst and Marty Frey from NBC are teaming up to present an inspiring new session, Zero Budget Magic: Doing More With Almost Nothing.

And they’re looking for the most creative, most innovative promos produced by local stations in-house for little to no money.

So, if you have some promos, PSAs, POPs, testimonials, news series, news image, station image, network and syndicator tie-ins or spots for your D2 channels, please send them their way.

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Picture Yourself In Kansas As Creative Services Director

KAKE, the ABC affiliate in Wichita, Kansas owned by Lockwood Broadcasting, needs a creative services director.

Wichita is the state’s biggest city (DMA 66) with a rich history that goes back to cattle drives on the Chisholm Trail.

These days, it’s not cows that drive the Wichita, but aircraft production, making it known as the Air Capital of the World.

Beechcraft, Cessna, Stearman, Learjet, and Airbus run manufacturing operations there.

You won’t be expected to build airplanes, but KAKE wants you to be an experienced creative in news marketing who both leads and collaborates with a team-first mentality.

Hands-on experience is needed. Someone who writes, shoots, edits and designs with a passion for the product and audience engagement.

The average cost of a house in Wichita is about $130,000 and monthly rent ranges from $600 to $750 a month.

Click here to go TVNewsCheck’s Job Center for more information about this opening and how you can apply.

 

Interesting Facebook Posts From Local TV News

I follow quite a few TV stations on Facebook. I find it fascinating how they use Facebook, what stories they cover and the videos they share.

If you’d like me to follow your station, just send me an invite with your station’s Facebook link.

Here are just a couple interesting items I found last night while scrolling through my Facebook feed.

Here’s a promo from WAVY, Media General’s NBC affiliate in Norfolk, Va. Actually, this promo was not on the station’s Facebook page but on a separate Facebook for WAVY’s promotions.

TELLING YOUR STORY

Your story is part of Hampton Roads story. We're so proud you invite us in your home to tell them. THANK YOU.

Posted by WAVY 10 Promotions on Thursday, December 29, 2016

Talk about being in the right place at the right time! ABC O&O KABC Los Angeles’ helicopter caught the scene when police were able to return a kidnapped young girl to be reunited with her mother right on the streets of L.A.

Girl, 6, found safe after being kidnapped at South LA laundromat

A 6-year-old girl was reunited with her mother after she had been kidnapped at a South L.A. laundromat. Details: http://abc7.la/2ivCRUK

Posted by ABC7 on Thursday, December 29, 2016

And Brad Galli, the sports anchor for Scripps-owned ABC affil WXYZ Detroit, shared the story of a 92-year-old grandmother who got to watch her grandson play goalie for the Detroit Red Wings for the first time.

Jared Coreau's 92-year-old grandma is the real MVP. She said watching her grandson get a win for the Red Wings was the best day of her life.

Posted by Brad Galli on Thursday, December 29, 2016

WTVD’s 1-Day Food Drive Nets 1 Million Meals

WTVD, the ABC O&O in Raleigh, N.C., faced a food challenge in its market.

It needed to hold its 30th Annual ABC11 Together Food Drive just weeks after conducting an emergency food drive for victims of Hurricane Matthew that resulted in North Carolinians donating a million meals for local food banks.

Could the community come together again in the fight against hunger?

The 30th Annual ABC11 Together Food Drive culminated on Dec. 7 with a donation drop-off blitz and special phone bank. At the end of the day, the station was able to report a total of 1,024,961 meals had been collected. That makes the second MILLION MEAL food drive in as many months.

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KIRO Uncovers Troubling Practices At Office Depot

office-depot-796x398In a hidden camera investigation, Cox-owned CBS affiliate KIRO Seattle uncovered troubling sales practices at Office Depot.

The three-month investigation by Jesse Jones, KIRO’s consumer reporter, revealed Office Depot employees recommending unnecessary and costly computer fixes to customers’ computers.

A current Office Depot employee told Jones that techs are pressured to sell unnecessary repairs in order to keep their jobs.

Jones’ investigation has been one of the most viewed stories on KIRO’s platforms this month with more than 15,000 page views, according to a statement from the station.

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KMSP Weatherman Loses His Head During Forecast

headless%20ian_1478029890102_2225257_ver1_0_640_360ce30ahjwqaaxn8q

The Tonight Show with Jay Leno - Season 4It didn’t matter which TV station or market, and it didn’t matter what age — kids and senior citizens alike loved standing in front of the chromo-key wall everywhere I worked.

At one station, we had a green screen blanket we wrapped around little kids’ bodies so their heads appeared to be floating, like Jay Leno’s character, Beyondo.

So in a reverse of that look, KMSP Meteorologist Ian Leonard did his Halloween forecast, headless.

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Animation Livens Up Local Commercials At KKCO

ca_word_0When most people think about “animation,” they think cartoons and Walt Disney.

But when local TV advertisers in Grand Junction, Colo., think animation, they think KKCO, and the talented animation team of producers Arn McConnell and Corey Devore.

“There have been many spots that they’ve produced in the last few years that really have broken the mold of the typical local commercial production,” said Brian Wiley, production manager for KKCO, Gray’s NBC affiliate in Grand Junction.

“I am so lucky to have them on my team.”

Arn McConnell

Arn McConnell

Cory Devore

Cory Devore

Arn McConnell spent 16 years as an animator in New York City before moving back to Colorado to work at KKCO in 2000 where he brought his unique talents to local TV commercial production forthe station’s clients.

“We use animations to create illusions that otherwise would be impossible to create,” said McConnell.

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WRAL Revolutionizes High School Football Coverage, Part 1

pastedgraphic-2“Nothing like this is being done anywhere else — unless you go look at the NFL Network. We will have the ability to really change the way fans follow high school football.”

That’s how Nick Stevens, a high school football insider, characterized what Capitol Broadcasting’s WRAL is doing on Friday nights during football season in Raleigh in an article about the program on the NBC affiliate’s website.

John Conway

John Conway

“Capitol Broadcasting is always pushing the envelope of what’s possible,” said John Conway,the company’s new media GM.

“We are going to offer an unprecedented amount of live video for fans of high school football. I am not aware of any other media company trying to offer as much live video coverage of high school football.”

What WRAL is doing is hard to get your head around, but once you do, you’ll find it revolutionary.

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