WSB, Atlanta’s ABC affiliate owned by Cox, is the first TV station in the country to cross the one million mark in Twitter followers.
“Twitter confirmed that no other local TV station in the nation has this many,” said Misti Turnbull, WSB’s news director.
“The team today gets to celebrate while also recognizing the many who have played a role in the station’s growth through the years on social media. Twitter plays a unique and important role in how our viewers stay up on the latest news throughout the day.”
The station’s Twitter account has grown by 129% over this time last year.
“Twitter users have told us time and again how much they appreciate and count on our news hitting their feed, for keeping them up to date on breaking news, important local stories and weather,” said Tim McVay, WSB’s general manager.
“We show our thanks to our fans and followers every day through the relentless execution it takes to deliver the best and most up to date content wherever and whenever they need it,” said George Marshalek, WSB’s digital content manager.
Click here to see WSB’s most popular Tweets.