WXYZ-WMYD Donates $10K To Literacy Campaign

WXYZ and WMYD Detroit, Scripps-owned ABC and MyNetworkTV affiliates, respectively, celebrated National Reading Day by delivering a check for $10,000 to the St. Vincent and Sarah Fisher Center.

The money was donated by The Scripps Howard Foundation, as part of its national If You Give a Child a Book … literacy campaign.

Mike Murri, Diane Renaud, Exec. Director, St. Vincent and Sarah Fisher Center; Becky Brickner and Eli Scripps, Scripps Family members

The money will be used to purchase books for children at the Center, which provides educational programs for at-risk children through after school and summer programs.

The campaign is a partnership of the Foundation, the employees of the E.W. Scripps Co. and members of the Scripps family.

WXYZ anchor Carolyn Clifford at the St. Vincent and Sarah Fisher Center

“If You Give a Child a Book …” has distributed more than 100,000 books to children across the country.

“We are thrilled to to be able to advance the great work that is being done at St. Vincent and Sarah Fisher Center through the generosity of the Scripps family,” said Mike Murri, WXYZ-WMYD’s general manager.

Employees of WXYZ and WMYD generously pledged money to purchase books for the St. Vincent and Sarah Fisher Center as part of the campaign.

A member of the Scripps family matched the employee contributions and presented a donation of  $14,106 to the Center. In November, more than 5,600 books were purchased with those funds for children in the community.

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