WDAF, Tribune’s Fox affiliate owned in Kansas City, named Danielle Ray to be the station’s new creative services director.
Ray starts the first week in January. Ray will continue to be the CSD for KARK, Nexstar’s NBC affiliate in Little Rock, Ark., through the holidays.
“Danielle is an innovative creative ambassador,” said Tracy Brogden Miller, WDAF’s general manager, “bringing both big picture marketing and digital experience to Kansas City. We are delighted to have her as part of our Fox 4 family.”
“It’s a unique scenario as well where the news director, Dana McDaniel, the GSM, Sean Walleck, and the GM, Tracy Brogden Miller, are all relatively new to their posts,” said Ray.
“I think it will be great for this new group to work together on a vision for the station.”
Miller was named general manager at WDAF in April. She had been the news director since 2013.
Ray will oversee 13 people including the graphic department.
“Really excited for the chance. Seems like a fantastic place to work.”
Here are examples of Ray’s work in Little Rock: