Sales Office


  • TVN Tech: Serious Study Needed To Get Drone License

    The exam for FAA Part 107 certification to fly a commercial drone under 55 pounds, which first became available Aug. 29, covers far more than the drone itself. A mastery of knowledge on aeronautical concepts, charts, airspace and meteorology from an aviation perspective are among the areas emphasized on the initial test. Is it overkill for a media organization that will fly a done no higher than 400 feet? Not really, when seen in the context of maintaining safety, says the FAA. More | Add comment
  • Focus: Many Questions Over Nielsen's Post-Diary Ratings

    Nielsen announced plans last week to replace its paper ratings diaries with a system based on data from cable and satellite set-top boxes. However, many broadcasters still aren't sure how it's going to work. “They haven’t really told us that much about their plan going forward," said Raycom's Billy McDowell. Added Cordillera's Terry Hurley: "I'm hopeful, but skeptical." More | Comments (1)
  • Jessell: Is Your News Tired? Check Out Vice, Newsy

    For the most part, local newscasts were developed a half-century ago. It’s time for a renaissance. The typical newscast no longer resonates with many Americans, especially younger ones. That's why I’m intrigued by Scripps’ Newsy and am deeply curious about the nightly newscast that Vice is cooking up for HBO. All news directors should be, too.
    More | Add comment
  • TVN Tech: Innovation, Progress Abound At IBC

    At this year's media tech compendium in Amsterdam, there was greater cooperation among vendors to ensure IP interoperability. On the business front, there was talk of zoned advertising and hyperlocal content delivery over the air with OFDM-based transmission systems such as ATSC 3.0. And on the technology frontier, all of the work to make Ultra HD a reality has begun to pay off with real-world applications, novel 360-degree acquisition (see the Nokia Ozo camera above) and new 8K implementations of OLED display technology. To see all of TVNewsCheck’s IBC 2016 coverage, click here. More | Add comment
  • Jessell: NBCU's 'Harry’ Could Be The Last Of Its Kind

    NBCU has a lot riding on Harry with Harry Connick Jr., but so does the broadcasting business. If it fails, I fear that Hollywood may finally give up on the big-budget, first-run syndicated show. And broadcasters need such shows to prop up their daytime schedules. Along with local news and a smattering of network fare, they distinguish TV stations from the great unwashed masses of cable channels that fill daytime with endless repeats of shows. More | Comments (8)
  • TVN Tech: Short-Form Programming In IBC Spotlight

    During the IBC 2016 opening keynote today in Amsterdam, the chairman of Vivendi Content and chief commercial officer of Vodafone Germany discussed how they are tackling changes in the distribution and consumption of video content. More | Add comment
  • TVN Names Scripps Station Group Of The Year

    In announcing the honor, TVNewsCheck Editor Harry A. Jessell cited the company’s efforts to go beyond broadcasting and establish itself prominently and profitably among national digital media. Led by CEO Rich Boehne, over the past three years Scripps has spent $124 million to acquire Newsy (OTT news), Midroll (podcasting) and Cracked (digital content).  More | Comments (1)
  • Smith, Sook, LaPlatney On Tap For TVN's ATSC 3.0 Confab

    One highlight of TVNewsCheck’s Nov. 9-10 TV2020 conference on the prospects for Next Gen TV will be the CEO panel featuring David Smith of Sinclair Broadcast Group, Perry Sook of Nexstar Broadcasting Group and Pat LaPlatney of Raycom Media. For more information, or to register for TV2020, click here. More | Comments (1)
  • Newsy’s Sabatinelli To Talk On How To Monetize OTT

    The fourth annual NewsTECHForum presented by TVNewsCheck and Sports Video Group will feature an on-stage Q&A with Blake Sabatinelli, the general manager of the Scripps-owned OTT service Newsy, on Dec. 12. For the full NewsTECHForum program, or to register, click here. More | Add comment

Special Reports

  • Multicasting 2016: A four-part examination of the revenue, programming and technology strategies of the diginet business.
  • TVN's FCC Watch: A quick briefing on FCC proceedings affecting TV broadcasters from Washington communications attorneys David Oxenford and David O'Connor.
  • Employment 2016: In Part I, the challenges facing broadcasters in finding the right people for the rights jobs. Part II: It used to be a given that news managers would readily move it if meant a bigger market and a larger paycheck. Not anymore. Part III, the military may become an even bigger source of talent for station IT and engineering departments.
  • THE TOP 30 TV STATION GROUPS: As a result of its merger with Media General, Nexstar Broadcasting moves up 10 spots and is now No. 3 on TVNewsCheck's 2016 station group ranking behind Fox and CBS. Gray's acquisition of Schurz moved it up to No. 13, Nexstar's old spot. Together, the two deals changed the rank of 21 groups and opened the door to two newcomers.
  • 2016 NAB Show Tech Hot Topics: TVNewsCheck’s second annual multi-part series highlighting emerging tech trends in advance of the NAB Show. Topics include field contribution, audio, cameras, IP transport, transmitters, antennas, newsroom computer systems, broadcast graphics and master control.
  • 2015 — Year In Review: Revisit the year’s top developments in business, programming, journalism, technology, regulation and more.
  • NewsTECHForum 2015: Complete coverage of the third annual conference from TVNewsCheck and Sports Video Group
  • IBC 2015: At the annual tech gathering in Amsterdam, the prominence of IP in everything from production to distribution may have been somewhat of a surprise, but once on the exhibit floor or in the conference rooms there was no mistaking its broad — and still growing — influence.
  • Weather 2015: A three-part look at forecasting: a Q&A with AccuWeather founder Joel Myers; complaints by local weathercasters of network forecasting; and the latest on mobile and augmented reality.
  • Sales Management: A four-part look at the growing importance to stations of mobile viewing platforms; automated spot buying; improving digital sales operations; and a case study of a successful digital sales effort.
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Sales Office by Steve Lanzano
Local TV + Auto Sales = Well-Oiled Machine
TVNewsCheck, Dec 10, 2013, 10:07 PM EST
TVB CEO Steve Lanzano: “Each advertising dollar invested by an auto dealership in local broadcast television has a tangible impact upon its success in moving cars off its lot. It’s nearly a one-for-one relationship.” Full Story | Comments (2)
SALES OFFICE by Abby Auerbach
Drunk Driving Hits A Broadcast Roadblock
TVNewsCheck, Nov 8, 2013, 3:22 PM EST
Since its inception 10 years ago, over half of all Americans recognize the anti-drunk driving PSAs of Project Roadblock. More importantly, awareness among the intended men 21-35 target demo is at 60%. Project Roadblock's success is possible because of the concern and cooperation of our nation's broadcast television stations — more than 1,300 primary and D2 stations participated in Project Roadblock 2012. Full Story | Add comment
Sales Office by Don Seaman
Broadcast TV Finds Its Spooky Spirit
TVNewsCheck, Oct 30, 2013, 5:44 AM EDT
It’s not hard to figure out why TV loves Halloween as a theme. It’s visual, it’s got great storylines and viewers love the escapism of it all. Halloween is great fun, which is exactly why it’s great TV. Halloween is big on TV. Scary big. It always has been. The Simpsons’ “Treehouse of Horror” turns 24 this year. It’s The Great Pumpkin, Charlie Brown is 47. And each remains a stalwart of October viewing. Full Story | Comments (2)
sales office by stacey lynn schulman
Why Broadcast Still Wins With Viewers
TVNewsCheck, Oct 25, 2013, 8:06 AM EDT
What broadcast networks do particularly well is build nights of television with audience flow. This is why, despite the appearance of a few bright spots in cable television, viewers are not congregating and staying with cable content throughout a night in the same way they do with broadcast. There is content there, but collectively, it’s not much of a draw. It takes more than a handful of original shows to create a destination for viewers. Full Story | Comments (8)
Sales Office by Don Seaman
Ranking Television's Hierarchy Of Needs
TVNewsCheck, Oct 18, 2013, 7:48 PM EDT
As an industry, we frequently talk about the complexity of today’s television ecosystem.  Nearly every aspect of television is complicated.  Multiple screens and thousands of content options have complicated the “what” and the “where.” Behavioral targeting has complicated the “who” of viewing. Nothing is simple. So knowing that, why don’t we try to scale things back and just look at TV not from the perspective of an industry, but from an audience? Let’s go back to the basics of television. Full Story | Comments (1)
Sales Office By Don Seaman
Big Events When Television Is Not Yet History
TVB, Oct 7, 2013, 12:04 PM EDT
It is the touchstone, large-scale, society-rocking events — the Boston Marathon Bombing, Hurricane Sandy, the tragedy in Newtown, Conn., or even the most potent of all, 9/11 — coverage of each that are all hallmarks of local broadcast television, that are each further reminders that television is indeed where we are engaged, informed and united. Link | Add comment
Brand Connections
Sales Office By Don Seaman
End Of Daytime Drama (Not What You Think)
TVNewsCheck, Aug 7, 2013, 10:57 AM EDT
Ah, as the world turns. It’s time to come clean on soaps. And the news is…good. Soaps are back. Well, perhaps it’s more accurate to say that soaps are steady. And that’s something that couldn’t be said just a couple of years ago. The genre still thrives elsewhere, especially in network primetime. For a genre that’s all been written off as a relic, it’s showing that it might just have one life to live after all. Full Story | Comments (3)
Sales Office By Don Seaman
Tweeting The Shark? Social Media And Cable
TVNewsCheck, Jul 29, 2013, 11:06 AM EDT
There was a full-blown feeding frenzy recently on Twitter. Chances are pretty good you saw the Tweets (or stories about them), but not the TV movie that inspired them. As a television event, SyFy’s Sharknado was great social media. And a great example of what the Twitter Effect can have on programmers and the television industry. Generally speaking, the more a show is talked about, the more viewers it will deliver. The only difference is that the Twitter Effect alone won’t elevate cable deliveries much beyond what they’re capable of delivering organically. Cable programs — particularly on the niche networks — won’t deliver much beyond their base, no matter how much social chatter they generate. Full Story | Add comment
sales office
Stations Getting Local, Local, Hyperlocal
TVNewsCheck, Jul 24, 2013, 10:13 AM EDT
TVB EVP-Chief Marketing Officer Abby Auerbach: "Station websites are just the beginning of the online resources that are available through local TV stations. More and more, broadcast groups are adding hyperlocal to their online mix, giving marketers the ability to reach deep into a marketplace with precise targeting. You get who you’re targeting where, with hyperlocal resources that can be tapped into right now — not in some unwritten future." Full Story | Add comment
Sales Office By Don Seaman
The Value To Singing A Local Song
TVNewsCheck, Jul 16, 2013, 5:44 AM EDT
While television busies itself with the most technology-forward ways to connect with viewers using things like mobile DTV, DVRs and VOD, sometimes it’s important to remember those things that reach people beneath the innovations. Although it might just seem like a minor detail, music can stimulate familiar emotions within someone’s unconscious mind. So introducing the appropriate local music that speaks to a community is a simple element that can prove to be the difference between connecting with them and being overlooked. Full Story | Add comment
Sales Office By Don Seaman
The Red, White & Blue Of Heroes Never Fades
TVNewsCheck, Jul 11, 2013, 10:46 AM EDT
There was an entire generation of American heroes who were left ignored and unhonored as they came home from a war when our veterans weren't as readily revered. The heroes of the Vietnam War came home to a much different political reality than exists now. The North Carolina Association of Broadcasters made sure that the Vietnam veterans finally heard those cheers that had so long been delayed. Full Story | Add comment
sales office by Don Seaman
2012-13 Season: The More Things Change...
TVB, May 31, 2013, 10:31 AM EDT
When you look at the results of the past television season, you might just find something interesting. It looks very much like last year. And the year before that, and the year before that, and before that and so on. Over 90% of the top 200 adults 25-54 primetime programs airing during this season were on broadcast. Link | Add comment
Brand Connections
Sales office by Scott Roskowski
Smart Stations Offer Auto Dealers Ad Options
TVNewsCheck, Mar 8, 2013, 7:15 AM EST
TV stations need to use their strong website traffic as a sales tool to attract more dealer business. Now more than ever, local auto dealers are in need of trusted advisers who can act as local media consultants to guide dealers toward the right mix of media allocations and tactics to drive more sales. In addition, stations need to fend off growing competition from Google. Full Story | Comments (2)
Sales Office by Michael Bollo
Restaurants Need More Local Spot In Ad Diet
TVNewsCheck, Dec 7, 2012, 8:44 AM EST
Often, media efficiencies are predicated on total delivery, heedless of geographic coverage deficiencies. It all comes down to a simple question: Is your client's budget being distributed most effectively against their geography and revenue distinctiveness? National campaigns often underdeliver. They are essentially empty calories. Local marketing, on the other hand, means advertisers can omit empty areas where sales can't take place and instead re-express budgets into their own active sales areas will effectively deliver the best media ROI. Full Story | Add comment
Sales Office by Brad Seitter
A Prescription For Improved Hospital Sales
TVNewsCheck, Sep 28, 2012, 8:35 AM EDT
Knowing how hospitals operate, what issues they confront and what their marketing needs are will help you sell them on TV. Just beware of their innate suspicion of media and of the CFO who believes that advertising dollars are wasted dollars. And, by the way, at the hospital, CMO stands for chief medical official, not chief marketing officer. Full Story | Add comment
Sales Office by Christine DiStadio
How To Make Social Media A Revenue Stream
TVNewsCheck, May 25, 2012, 8:45 AM EDT
Social networking is the most popular online activity worldwide. It’s big and only getting bigger each day as a place where consumers engage, share, interact, shop and consume news and information. Despite all the efforts put behind building and creating social channels, few have been able to generate significant revenue, but the payoff is coming as businesses engage fans and convert customers.  Full Story | Comments (1)
Sales Office by Larry Delia
Add Just One Job To Help Save America
TVNewsCheck, Apr 27, 2012, 8:40 AM EDT
As our local economies have suffered over the past several years, we channeled the power of stations to persuade local businesses to hire another person. What started out as a local market challenge spread, and soon we were having a very real, very measureable impact upon our communities. Full Story | Comments (4)
Sales Office by Scott Heath
Is Your Station Getting Enough Legal Ads?
TVNewsCheck, Feb 17, 2012, 8:27 AM EST
If not, here is a step-by-step primer on this growing local ad category, including how to get started, what kinds of questions to ask potential advertisers, how to talk to lawyers, how to create a strong value proposition and which dayparts are the best fit for which types of legal ads. Full Story | Comments (2)
Sales Office by Abby Auerbach
Broadcast Television: Still No. 1 At CES
TVNewsCheck, Jan 19, 2012, 1:49 PM EST
The 2012 Consumer Electronics Show was overflowing with TV technology. For the creative, forward-thinking marketer there was an abundance of innovative ways to reach television-loving consumers, and TV broadcasters were squarely in that game with mobile DTV. With mobile DTV, marketers will have the opportunity to establish the deepest connection with consumers through the reach of television, their relationship with local news and entertainment, the interactivity of the Web and the intimacy of personal devices. Full Story | Comments (5)
Sales Office by Carrie Hart
Local News Is The Ultimate Reality Program
TVNewsCheck, Dec 9, 2011, 7:55 AM EST
The reality is that more people are consuming local news content across more hours and across additional station platforms. Station websites have become the online choice for local news and weather. And, possibly the most significant expansion of on-demand news is now underway with direct broadcasting to mobile screens — mobile DTV. Full Story | Comments (2)
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Marketshare Blog Playout Blog

AP Breaking News




Overnights, adults 18-49 for September 22, 2016
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Source: Nielsen


  • Rob Owen

    Easily fall’s best broadcast network comedy pilot, NBC’s The Good Place offers a clever high-concept premise that’s complemented with intelligent, sometimes absurdist humor. Created by Michael Schur, co-creator of NBC’s Parks and Recreation, The Good Place is a highly serialized series that’s essentially set in heaven and stars Kristen Bell and Ted Danson. NBC made five episodes of The Good Place available for review, and the show not only holds up, but also it improves, deepening characters that initially feel one-note and frequently leaving viewers guessing with cliffhanger endings to many of the episodes. The combination of snappy dialogue and winning but flawed characters makes The Good Place a great bet for fans of smart TV comedy.

  • Maureen Ryan

    Pitch has swagger, for good reason. It gets the big things right; the Fox drama about the first female baseball player in the Major Leagues is one of the year’s most assured and exciting debuts. But part of what impresses about the pilot is also the way it confidently strings together so many small but telling details. Ginny (Kylie Bunbury) is the first woman to be called up from the minors to the big leagues, and no show since Friday Night Lights has done a better job of portraying the internal and external pressures that weigh heavily on young athletes asked to do much more than merely succeed on the field. Pitch will likely do a good job of getting viewers to root for it. The hope is that the show won’t be an impressive, short-lived curiosity, but rather a long-term phenomenon.

  • Kevin Fallon

    In a fall TV season that’s already making a splash for championing diverse, distinctive voices in an array of projects that they created, wrote, and starred in, Better Things on FX stands out. The show is created by, written by, and starsPamela Adlon. She plays Sam Fox, the single mother of three daughters modeled after her own reality-show-ready experience raising three girls in Los Angeles following a divorce. Sam is also, like Adlon, a working actress — on shows both raunchy, a la Californication, and animated for children, like her role on Recess. It’s a refreshingly blunt take on single motherhood without sacrificing the warmth of parental love, portraying the dance between selfishness and selflessness that’s at the heart of being a parent — especially one weathering the hormonal fireworks of a household of four women at different ages.

  • David Wiegand

    The fall TV season doesn’t count as much as it used to — we already know that. But no matter how many retreads the broadcast networks throw at viewers in the next few months, this fall will be memorable because of the premiere of Atlanta on Tuesday, Sept. 6, on FX. The half-hour comedy created by and starring Donald Glover (Community), simply and brilliantly recalibrates our expectations of what a TV comedy is and how black lives are portrayed on the medium.

  • Louisa Ada Seltzer

    The second reboot of the 1980s John Candy movie Uncle Buck, bumped by ABC from midseason, has the same tired jokes you'll find on any second-rate sitcom. Too bad, because Mike Epps is appealing and ABC would be wise to keep him around for future shows, but there’s just not enough to this show to suggest it will last past summer. It also airs against NBC’s America’s Got Talent, summer’s No. 1 program on broadcast, which may make it even harder to find an audience.

  • Neil Genzlinger

    Bryan Cranston brings his Tony Award-winning interpretation of President Lyndon B. Johnson to television in an adaptation of the Robert Schenkkan play All the Way, and it’s still quite a sight to behold, just as it was on Broadway in 2014. Nothing beats witnessing this kind of larger-than-life portrayal onstage, of course. But the television version, presented by HBO, offers plenty of rewards, allowing Cranston to work the close-ups and liberating him from the confines of a theater set. Cranston’s performance is a gem — in his hands, this accidental president comes across as an amazing bundle of contradictions, someone who seems at once too vulgar for the job and just right for it.

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