Air Check by Diana Marszalek
WXLV, TWC Share And Share (News) Alike
TVNewsCheck,
Feb 21, 2012, 8:07 AM EST
As part of a retransmission consent deal, Time Warner Cable’s statewide 24-hour news channel in North Carolina, is producing three newscasts a day for WXLV Greensboro, Sinclair’s ABC affiliate. Executives on both sides of the agreement say their goal is to use the newscasts to lure and hook more viewers, resulting in ratings for WXLV and subscribers for Time Warner Cable.
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Air Check by Diana Marszalek
Mike Cavender: A Strong Voice For RTDNA
TVNewsCheck,
Jan 31, 2012, 8:16 AM EST
After a relatively quiet few years, the organization is hoping to raise its visibility with its new executive director, an experienced broadcast news veteran who can speak out on the First Amendment and other issues affecting electronic journalists and perhaps restore the annual conference to its former stature.
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Air Check by Diana Marszalek
New Site Asks: 'Whatever Happened To...'
TVNewsCheck,
Dec 6, 2011, 2:09 PM EST
Chris Buck, Larry Chollet and Steve Ives are starting a new nonprofit, RetroReport.com, that will examine high-profile stories from the past to find out if they were true and what has happened since. They hope the site will educate people to be more critical about what they see on TV.
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Air Check by Diana Marszalek
Post-‘Oprah’ Newscasts: So Far, So Good
TVNewsCheck,
Oct 19, 2011, 8:47 AM EDT
Most of the seven top-25 stations that filled the 4 p.m. time period left by
Oprah's departure with local newscasts report they’re pleased with their performance so far in this new TV season. Three are holding their top positions in household ratings, and at least two more are leading their markets in key demos. Here’s a first look at how the newscasts are doing.
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Air Check by Diana Marszalek
Hubbard Puts Premium On News Experience
TVNewsCheck,
Oct 4, 2011, 6:20 AM EDT
At the broadcaster’s KSTP and KSTC in Minneapolis, News Director Lindsay Radford is looking for reporters with ability, not just affordability. “We still value paying talented reporters,” she says, and she’s willing to wait for individuals who not only bring news know-how, but also the perspective that comes with time.
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Air Check by Diana Marszalek
How Social Should A Newscast Be?
TVNewsCheck,
Sep 20, 2011, 8:02 AM EDT
KOMU Columbia, Mo., in DMA138, has taken the plunge into social media news, last week launching a 4 p.m. newscast that makes viewers an integral part of the show. And there’s a social media desk that includes two reporters tracking bloggers, Tweets and online conversations about topics making the news. Industry watchers applaud KOMU for pushing the envelope in its use of social media at a time when many stations are still trying to figure them out. But some question their heavy use in what has always been a sit-back, passive medium.
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Air Check
Relevance Is Top Priority At RTDNA Show
TVNewsCheck,
Sep 6, 2011, 5:42 AM EDT
After teaming with the NAB for its annual conference, the Radio Television Digital News Association has a new partner this year, the Society of Professional Journalists. It’s a move RTDNA Chairman Kevin Benz says gives the group an opportunity to present a conference “that is absolutely and totally journalism-based. We believe that we will be putting on the most important journalism discussion in the country.”
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Air Check by Diana Marszalek
WTHR Sets Itself Apart With Serious News
TVNewsCheck,
Aug 23, 2011, 8:24 AM EDT
The Dispatch Broadcast Group’s NBC affiliate in Indianapolis has a clear goal — to be the best station in the country — and a strong strategy to accomplish it: a total commitment to enterprise and investigative reporting. It’s working as its RTDNA, DuPont-Columbia and Peabody awards this year attest. And it’s No. 1 in the ratings, too.
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Air Check by Diana Marszalek
DC Bureaus Give Stations A Local Edge
TVNewsCheck,
Jul 26, 2011, 7:19 AM EDT
As TV stations struggle to distinguish themselves with hyperlocal strategies, one old solution is looking new again. A number of station groups — including Hearst, Belo, Cox, Gannett and Scripps — are finding that the specialized, localized reporting they get from their Washington bureaus has become a differentiator for them. As the head of Cox's bureau says: "Our sole mission is to give stations hyper-local, unique coverage they can’t find anywhere else.”
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Air Check by Diana Marszalek
Are Beat Reporters Key To Better TV News?
TVNewsCheck,
Jul 12, 2011, 7:19 AM EDT
The beat system, under which reporters cover their beats — and only their beats — hasn’t existed in many TV newsrooms for years. And some believe that it's contributed to a decline in the quality of local TV news. Although the new economic realities of the business make the widespread return of full-fledged beat reporters unlikely, some are trying to bring them back in different and limited ways.
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Air Check by Diana Marszalek
WGRZ: Small Market, Big News Commitment
TVNewsCheck,
Jun 28, 2011, 7:43 AM EDT
The Gannett NBC affiliate in Buffalo, N.Y., is bucking industry trends with its focus on in-depth reporting. And that effort isn’t going unrecognized. It’s making steady gains in the ratings and was just honored by the Radio Television Digital News Association with an Edward R. Murrow Award for overall news excellence in a small market.
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Air Check by Diana Marszalek
Stations Welcoming Media-Savvy Graduates
TVNewsCheck,
Jun 14, 2011, 8:07 AM EDT
There are currently good opportunities for broadcast journalism grads, at least in medium and small markets. While it’s true that there are fewer TV news jobs these days, newsroom recruiters are interested in the newbies because they bring increasingly important skills — digital know-how, multi-platform reporting and the like — that veteran reporters may not have. Of course, they also come cheap.
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Air Check by Diana Marszalek
TV Mobilized As Routine Turned To Disaster
TVNewsCheck,
May 31, 2011, 2:33 PM EDT
Once the weather service issued a tornado warning for the Joplin, Mo., area on May 22, local TV and radio stations followed protocol for severe weather, ramping up their weather coverage in the 90 minutes or so before the twister hit at around 5:30 p.m. either with cut-ins or going wall-to-wall. But such alerts had become so frequent, especially lately, that even the station staffers themselves did not take them as seriously as subsequent events demonstrated they should have. After the storm hit, news teams scrambled to figure out what exactly had happened and how they could help their striken community.
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Air Check by Diana Marszalek
Sunny Forecast For Station Weathercasters
TVNewsCheck,
May 17, 2011, 6:33 AM EDT
“There are, in my opinion, more good jobs in weather than any other aspect of the business,” says Rick Carr, a Denver-based attorney who represents news talent. Even stations in small markets, he says, will go out of their way to secure weathercasters blessed with a knack for accurate forecasting and a telegenic personality.
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Air Check by Diana Marszalek
It’s Not Your Father’s Late News At Fox O&Os
TVNewsCheck,
May 2, 2011, 1:20 PM EDT
The 16 Fox-owned stations that produce news are trying to change the way they do latenight news and “break out of the box.” Among the innovations are debates, interviews and commentary about controversial local issues. Says AR&D’s Jerry Gumbert: “Fox realizes, perhaps better than some broadcasters, that the same old content and same old format and presentation style are barriers to future growth and relevancy with consumers."
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Air Check by Diana Marszalek
KAUT Oklahoma City Seeks Military Viewers
TVNewsCheck,
Apr 18, 2011, 2:34 PM EDT
Local TV's low-rated MNT affiliate has calculated that it may be able find its place in the 45th largest TV market by focusing on the large local community with connections to the military. If successful, Freedom 43, as the station is now calling itself, could prove the value of seeking niche audiences other than those based of gender, age or ethnicity, says Hofstra media prof Bob Papper.
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Air Check by Diana Marszalek
WLEX News Finds A Friend In Facebook
TVNewsCheck,
Mar 28, 2011, 1:42 PM EDT
The news page for Cordillera-owned NBC affiliate in Lexington, Ky. (DMA 63), is third in the U.S. in number of Facebook fans — almost 57,000 with more coming daily to check out the news department's weather alerts, story teasers, polls and interactive features. Bruce Carter, the station’s news director, expects to have 100,000 by year’s end: “That’s bigger than our audience for our noon newscast.”
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Air Check by Diana Marszalek
Odd Angles Emerge From TV News Research
TVNewsCheck,
Mar 14, 2011, 12:01 PM EDT
Academicians often come up with unconventional topics to study. And those involved in television are no exception. Here are four research projects that range from tracking the lipstick factor in female anchor credibility to weathercasters who think they’re God.
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Air Check by Diana Marszalek
Cox Ohio Media Share Space, But Not Scoops
TVNewsCheck,
Feb 28, 2011, 12:13 PM EST
While working together on a 14-acre Media Center, WHIO Dayton, three radio stations, four daily and four weekly papers plus digital properties cooperate on some stories, “we are staying away like the plague from the homogenization of news,” says Alex Taylor, the Cox VP for Dayton. “Reporters are still going to compete against each other.”
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Air Check by Diana Marszalek
Hopes High For Local TV-Nonprofit Co-Ops
TVNewsCheck,
Feb 1, 2011, 8:17 AM EST
As part of its commitment to the FCC, NBC’s O&Os are looking to partner with nonprofit news organizations that can provide investigative, community-focused stories. Proponents are hoping that other commercial stations will see the symbiotic benefits of such deals and join the movement. The partnership between NBC’s KNSD San Diego and VoiceOfSanDiego.org could be the model. Says the nonprofit’s CEO Scott Lewis: “They have skills to do video and production that we don’t, but they don’t have the personnel anymore to do analysis and writing. It’s a perfect kind of match.”
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