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TECH SPOTLIGHT

MoJos, VJs The New Reality Of TV News

By Jim Barthold
TVNewsCheck, Nov 5 2009, 12:33 PM ET

More TV reporters than ever before are being equipped with compact cameras, tripods and editing equipment and sent out on their own to shoot, report and edit stories for TV news outlets.

Call them what you will — one-man-bands, multimedia journalists, mobile journalists (MoJos), video journalists (VJs) — the do-it-yourself reporters are helping TV stations make the transition to 24-hour-a-day news operations that produce stories not just for a few newscasts, but also for Web sites and mobile platforms without having to add cost to tight budgets.

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"The whole notion of having a [separate] cameraman is an anachronism; it should just go away," said Michael Rosenblum, CEO of Rosenblumtv, which produces digital media news content and trains VJs. "Technology has made that job superfluous."

Broadcast and cable news outlets seem be taking as many different approaches to equipping MoJos as there are cameras at the NAB and CES.

"For as little as $10,000 and as much $22,000, a station can outfit a multimedia journalist with all the tools that they need to gather content," said Jerry Gumbert, president-CEO of Audio, Research & Development (AR&D), a Dallas-based local media consulting firm.

That includes a camcorder (an SD unit at the low end of the range, an HD at the high end), a laptop with a lot of processing power and editing software.

"About 25-30 percent of the time you have to have a two-man crew because the story isn't static," he said. The rest of the time the MoJo "can turn on a camera, lock it down and have a very detailed conversation without having to worry about the technology."

Ten of Cox Media Group's 15 TV stations do news and all of them use some form of mobile journalism, says Sterling Davis, vice president of technical operations for the Cox Media Group.

"Each station gets to choose how they do things," he said. "We don't mandate how they shoot news; we do mandate that they keep costs down and [mobile journalism] is certainly a mechanism to do that."

In general, he said, Cox field reporters use inexpensive, lightweight camcorders and edit the copy on laptops using Avid and Grass Valley software.

The only problem with small cameras is that they are hard to keep steady and can yield "herky-jerky" images, he said.

Field editing software has evolved to where an off-the-shelf laptop computer in a car can be an inexpensive editing bay.

It used to take two broadcast tape decks to edit a field story, said Ed Casaccia, director of product marketing at Grass Valley, which offers two different professional editing software package, Aurora and Edius.

"Now it takes $800 worth of software on a $1,500 laptop. This has lots of news operations working towards the idea of crews never seeing the inside of a newsroom."

The elements are all there, agreed Jim Frantzreb, senior segment marketing manager-enterprise solutions, at Avid, a competing editing software provider.

Avid also offers two different software packages: Media Composer, which goes for $2,500, and the full-featured NewsCutter, at $5,000.

Smart, connected cameras make it a "relatively simple step to get video into the editor," Frantzreb said. "You could build a pretty sophisticated package in the field. You don't have to be in the studio."

Vendors like Panasonic, Sony and JVC have added the smaller camcorders to product lines and that's where most broadcasters are looking.

Even so, as stations cut costs they're also eyeing off-the-shelf gear from non-traditional vendors like Nikon and Canon, said Rosenblum, who advocates a scorched earth policy in transitioning to the new equipment.

"I tell the clients, sell all the crap they have and go down to Best Buy or the Apple store and get laptops and a bunch of Sony HVR-A1U cameras and you're in business for 1 percent of what it cost before," he said.

The equipment may be smaller but broadcasters still need professional equipment, said Jan Crittenden Livingston, product line business manager, Panasonic.

The smaller, less expensive cameras do a nice job, said Jerry Campbell, director of remote operations for Time Warner's New York News One, who noted that "price-wise, quality-wise, they are 85 percent of what the big camera is."

"The most basic television stuff, press conferences and things like that, the small camera fits perfectly," he said. "Most of our reporters will go out and shoot their own stories."

News One reporters equipped with multi-functional Panasonic cameras can view content on the camera or download the information to a PC, hard drive or disk, he said.

Galen Culver, who's been flying solo for KFOR Oklahoma City since 1991, uses a low-cost Sony HD camera and Apple FinalCut Pro software in the station to edit his story.

What he wants is a laptop so he can edit in the field. "Someday soon it will make a guy like me able to pop on live from some unique location and do some really interesting stuff."

Multimedia journalism is "the future of a lot of TV reporters because you have the technology to make it happen," he said.

Comments (9) - Post a comment

PhillyPhlash Nicknameposted 130 days, 7 hours, 22 minutes ago
As one who's worked as a major-market TV reporter and later, as a producer-host of a TV magazine show, I offer these two bullet points:

* High-end consumer or so-called "industrial" digital video gear delivers excellent pictures and sound on a budget, and makes it relatively painless for field reporters to occasionally shoot some B-roll or a quick interview that doesn't require high-end lighting.

* Expecting a field reporter to get the story and the pictures as a one-man band is robbing Peter to pay Paul. Yes, you will save scads of money -- at the expense of quality video journalism. A good field reporter-videographer team works hand-in-glove, like expert ballroom dancers who move fluidly together. A reporter who has to worry about the pictures can't concentrate on getting the story, and both story-telling and videography will suffer. I speak as one who's done it both ways.

So yes, by all means, consider industrial or even high-end consumer field gear as a cost-cutting measure. But if you want to keep an audience that's grown to expect good pictures AND good story-telling, put the camera in the hands of a trained videographer and let the reporter report -- and maybe, carry the sticks.
marty meyer posted 130 days, 49 minutes ago
I'm just glad that this hasn't trickled down to prime time TV and feature films (yet).
ray metoyer posted 129 days, 11 hours, 32 minutes ago
It's not a new idea, it's been tried before when the bean counters wanted to raise the profits. Here we are today, watching them cut costs but still adding more news shows and other duties for reporters, anchors and production staff. The quality of the product is dropping and so is the ability to do s good job gathering news.
If a reporter has to shoot his/her on story, they are limited to what they can see through the camera. Who is making calls, doing research, and finding new angles to the story? Don't tell me the assignment desk or anyone back at the station because they're all multitasking too.
In this instance, LESS IS LESS; even though they want to do more with less!
gymrat Nicknameposted 129 days, 9 hours, 25 minutes ago
Yes, this is the trend but someone needs scream, "wait'. Most reporters will carry the sticks and can edit when asked. Smaller markets had reporters editing their own material long before the trend and there is no reason why they can't edit their vo or vo/sot. Shooting and editing a package, posting it on line and other platforms are good ideas but when does the journalist have the time to do follow up calls and work on other assignments during the business day when most people work? Stations have the revenue to balance this approach without losing quality. They should hire web producers, but they won't. The problem is the viewer, the consumer, will not know the difference, won't care and this train won't stop until something goes wrong.
Gary Griffin posted 129 days, 8 hours, 42 minutes ago
While the arguments on both sides of this issue are valid, there is one "minor" detail that is being overlooked. Reporters spend their time and talent getting the story and details that need to be reported. The cameraman creates a visual version of the story that clarifies and shows what mere words cannot. This visual journalist thinks in just that manner so that the audience can easily view and understand what is happening. If we use the analogy of a restaurant's waiter trying to replace a chef in the kitchen, or that of the air traffic controller trying to fly the planes and replace the pilot, then this accounting exercise that stations practice is just another nail in the coffin of serving our audience not the balance sheet.
Scott Broom posted 127 days, 19 hours, 4 minutes ago
All this isn't just for youngsters. I made the jump to "mulit-media journalist" at WUSA in DC after 26 years as a traditional "coat and tie" TV reporter. Pity me or praise me ... I don't have time in the day to worry about it. Too busy reporting, shooting, editing, producing graphics, posting text story to web, clipping and inserting art to said web story, driving, tweeting, live streaming via wireless broadband ---- and THEN meeting the truck at 4 pm and fronting two or three broadcast live shots. Shocking but true with a car, a laptop and wireless connectivity you sure-enough can get all this done. I rarely see the inside of the mother ship. I miss working with a photographer -- but I'm still surprised how much I actually enjoy this new chapter because of the additional creative control I now have over the shoot and edit. Whatever happens with Old TV, I'm convinced the new multi-platform skill set I have will serve me well in the web-based future. More from the trenches and video on my blog: www.onemansband.wordpress.com
PhillyPhlash Nicknameposted 127 days, 15 hours, 52 minutes ago
Yeah, fun to play with toys, but your journalism has to be a mile wide and an inch deep. You're too busy pushing buttons to really dig for the story and you know it!
Scott Broom posted 127 days, 9 hours, 29 minutes ago
Sadly, PhillyPhlash, I expect you might agree that stellar journalism with a capital "J" has largely been the exception rather than the rule on the TV side -- a history which has exacerbated the current crisis. (Ron Burgundy and Veronica Corningston struck a hilarious chord for a reason). However, what you view as playing "with toys" I view as a stepping stone to a future where REAL journalists who master digital tools can operate independently in a web-based world that is not yet defined. Incredible "mile deep" documentary work is now being done by lone individuals with this gear. Old TV, as it's still practiced, (with complimentary websites filled with largely useless, or non-exclusive information and video) is on a march to extinction. My employer is working hard to lead the way out. Regardless of the outcome, a seasoned journalist like me outfitted with a new digital tool box and the knowledge to use it, will survive, prosper --- and still inform the people.
PhillyPhlash Nicknameposted 126 days, 9 hours, 27 minutes ago
Excellent point -- but as long as easily intimidated corporate media controls and restricts the reporting, you're still kidding yourself if you think the technology sets your journalism free. Go independent, make some waves, and I will believe you, Scott! Here's what this former major market TV (and print) journo is doing with his "freedom" (when it's not being censored by a rogue government surveillance program that I refer to my my article): http://nowpublic.com/world/gestapo-usa-govt-funded-vigilante-network-terrorizes-america OR (if link is corrupted/disabled): http://NowPublic.com/scrivener RE: "GESTAPO USA"
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