Dmas 85 & 153

Rentrak Adds Three Quincy-Owned Stations

The ratings service adds Quincy's ABC affiliate WKOW Madison, Wis., and NBC-Fox duo of KTTC-KXLT Rochester/Austin, Minnesota-Mason City, Iowa.
By
TVNewsCheck,

Rentrak Corp. today announced a multi-year local TV ratings contract with Quincy Newspapers Inc. for three stations — WKOW (ABC)  Madison, Wis. (DMA 85),  and KTTC (NBC) and KXLT (Fox)  Rochester/Austin, Minnesota-Mason City, Iowa (DMA 153).

"We have used Rentrak in the past for various studies outside of the traditional four sweeps and we have been pleased with their process and approach,” said Chuck Roth, Qunicy’s director of business administration. “They have been easy to work with and prompt with providing the information. We felt the time was right to add their full service in two of our markets, and look forward to expanding our relationship with them."

Story continues after the ad

Rentrak's television ratings measurement service provides daily measurement of all TV networks nationally and at a granular level for TV stations in all 210 media markets nationwide. The service incorporates information from more than 20 million TV sets and integrates satellite, telco and cable TV viewing data.

Brand Connections

Tags

Comments (0) -

Classifieds

Marketshare Blog Playout Blog

Twitter

TVNewsCheck

Ratings

Overnights, adults 18-49 for August 26, 2014
  • 1.
    1.8/6
  • 2.
    1.2/4
  • 3.
    1.2/4
  • 4.
    0.8/3
  • 5.
    0.6/2
  • 6.
    0.2/1
Source: Nielsen
Reviews
Opinions
Features
  • Michelle Stark

    Starz's new series Outlander isn't merely a feminist Game of Thrones. In fact, it's refreshingly hard to pin down, a vibrant concoction of rollicking adventure, passionate romance and strikingly beautiful history lesson. Throw in a bit of sci-fi and the show becomes its own captivating genre.

  • Mark Dawidziak

    TNT's Legends is a leaden cable drama that is every bit as clumsy as it is familiar. Relentlessly formulaic, Legends is cookie-cutter stuff manufactured from stale dough.

  • Joanne Ostrow

    Visually stunning, at first WGN America's Manhattan seems a dreamy trip to the past with a range of engaging characters and a Big Band soundtrack. Below the surface, it is a nightmarish accounting of the moral dilemmas of the scientists at the time, the top-secret Manhattan Project, moving us to ask the same profound questions. It's a well-crafted, historically based drama that conveys the anxieties of the U.S. during World War II, the bias against women and minorities in general and female scientists in particular, the super secrecy of the project and the runaway egos at war in an unnatural little village, "Harvard with sand" — in the New Mexico desert. The first two episodes left me craving more.

  • Tom Conroy

    The title character of USA’s new dramedy Rush — a disgraced L.A. doctor who makes cash-only house calls for clients who have something to hide — both behaves and allows other people to behave in reprehensible ways, but we’re supposed to think of him as a lovable scamp. Since the creators clearly haven’t thought through the show’s ethics, viewers who just want to have a good time shouldn’t either. The attractive cast and glossy cinematography provide enough distraction.

  • Mark Dawidziak

    While FX's The Strain is pretty much a cauldron churning with familiar ingredients, the dark brew bubbling inside is served up with a great deal of panache. No there's nothing terribly profound or original here, but The Strain gets off to a robust start and moves at a lighting pace. It keeps thundering along, packed with fun performances and nifty visual treats (and tricks, for that matter).

This advertisement will close automatically in  second(s). You will see this ad no more than once a day. Skip ad