Dmas 85 & 153

Rentrak Adds Three Quincy-Owned Stations

The ratings service adds Quincy's ABC affiliate WKOW Madison, Wis., and NBC-Fox duo of KTTC-KXLT Rochester/Austin, Minnesota-Mason City, Iowa.
By
TVNewsCheck,

Rentrak Corp. today announced a multi-year local TV ratings contract with Quincy Newspapers Inc. for three stations — WKOW (ABC)  Madison, Wis. (DMA 85),  and KTTC (NBC) and KXLT (Fox)  Rochester/Austin, Minnesota-Mason City, Iowa (DMA 153).

"We have used Rentrak in the past for various studies outside of the traditional four sweeps and we have been pleased with their process and approach,” said Chuck Roth, Qunicy’s director of business administration. “They have been easy to work with and prompt with providing the information. We felt the time was right to add their full service in two of our markets, and look forward to expanding our relationship with them."

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Rentrak's television ratings measurement service provides daily measurement of all TV networks nationally and at a granular level for TV stations in all 210 media markets nationwide. The service incorporates information from more than 20 million TV sets and integrates satellite, telco and cable TV viewing data.

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Ratings

Overnights, adults 18-49 for June 28, 2015
  • 1.
    1.2/4
  • 2.
    0.9/3
  • 3.
    0.6/2
  • 4.
    0.5/2
  • 5.
    0.4/1
  • 6.
    0.4/2
Source: Nielsen

Reviews

  • Jeff Jensen

    USA's Mr. Robot is a worldview-challenging psychological thriller that’s steeped in new-century punk politics, nervy with digital-age anxiety, and made with slick, smart panache. Rami Malek is riveting as lead character Elliot. He finds the vulnerable humanity in his prickly character without sentimentalizing him. Mr. Robot echoes Fight Club in its interest in how we live within ourselves—and live with ourselves—as people of conscience, and negotiate our relationship to society’s flawed, corrupt operating systems.

  • Alessandra Stanley

    In The Right Stuff, Tom Wolfe writes that the first astronauts’ wives were presented as “seven flawless cameo-faced dolls sitting in the family room with their pageboy bobs in place, ready to offer any and all aid to the brave lads.” That was the image that NASA created, and that’s what ABC's The Astronaut Wives Club seeks to debunk. This show applies the Mad Men formula to the women who stood behind the heroes of the conquest of space. It’s an amused but gauzy look back at a prefeminist era when women deferred to their husbands, wore gloves to church and took one another potluck dishes like Tater Tot Surprise and Jell-O salad.

  • David Hinckley

    Complications shows USA is figuring out how to go dark. After years of successful, high-quality dramas with a light, breezy touch, the network has decided to cast its lot with the more somber and complex dramas popularized by rivals like AMC. Complications plunges deep into a shadowy world where laughs are as scarce as cuddly gangbangers. It's a complex story sorted out cleanly, with flawed and compelling characters.

  • Brian Lowry

    Proof explores the mother of all mysteries — what happens after we die? — in the most uninspired and banal of ways. Filled with cliches, the TNT series benefits from the casting of Jennifer Beals in the central role, but handcuffs her with a drab character and dead-end (pardon the pun) concept, which, as executed, demonstrates what would happen if a medical procedural and The X-Files had a baby. In theory, there’s an interesting and provocative show here; it’s just not the one that’s been made.

  • Rob Owen

    Bravo’s scripted comedy Odd Mom Out is a perfect series for the network of The Real Housewives. Fans of that franchise are most likely to warm up to the cool comedy of Odd Mom Out, while others may be put off by some of the “rich, but not too rich, people are just like us” gags. Odd Mom Out conjures enough laughs to make it worth watching at least once.

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