Seaside Or Spectrum: It's Still Extortion
For purposes of today's column, we are going to imagine a small town along the seashore. Let's call it Fairview Cove.
It's a happy and prosperous place. Each summer, thousands from the nearby cities swell the population by taking up residence in second homes or rentals.
The long boardwalk is lined with shops selling more or less the same stuff: T-shirts, suntan lotion, hermit crabs, boogie boards, pizza slices and seashells. At one end is a small amusement park, with rides mild enough for toddlers. The mini-golf has a windmill hazard on the 13th hole.
As I say, it's a happy and prosperous place.
But the Fairview Cove Council, which happens to be unelected, thinks it could be better. Developers have convinced them that what the city folk really want is a luxury conference center with golf and tennis and a high-rise hotel in which every unit has a private balcony facing the ocean.
The only problem is much of the boardwalk will have to go. Of course, the developers are willing to buy out all the current shopkeepers. And it's enticing. The margin on hermit crabs is not what it used to be.
But most of the shop owners have no interest. They like the way things are and they are think that a lot of locals and summer visitors do too. No thank you, they say.
The council knows better. They think that in the long run the planned hotel and conference center will benefit all. The locals will get better jobs, schools and municipal services will improve from the larger tax base and the whole region will become economically stronger once the businessmen and women have a nice place for their corporate retreats.
So, the council hatches a plan. To get people to move, they will impose stiff new property taxes on the boardwalk owners. Then, the shopkeepers will understand the real value of their property and, with their profits clipped because of the new taxes, they will be far more willing to sell.
The town is no longer happy.
Gee, that's a long story to make a point, but I kind of like it.
What we are talking about here, of course, is not sun and sand, but electromagnetic spectrum.
The FCC, now with the backing of the White House and key lawmakers, wants broadcasting spectrum for what it believes is the more important purpose of broadband wireless and it is doing all it can to convince broadcasters to give it up.
That's why it cooked up the incentive auction. Broadcasters that relinquish all or some of their spectrum will enjoy a percentage of the proceeds when it is finally auctioned off to the wireless broadband players.
As NAB President Gordon Smith said in a letter to the White House economist Larry Summers this week, I have no quarrel with that.
What disturbs me and ought to disturb you is the proposal empowering the FCC to smack broadcasters with "spectrum license fees."
The proposal, first floated in the FCC's National Broadband Plan, reemerged in the legislation that Senators John Kerry (D-Mass.) and Olympia Snowe (R-Maine) introduced this week.
Here's the actual language of the bill: "The commission shall have the authority to assess and collect from each licensee an annual fee ... that is based on the fair market commercial value of that spectrum and the public interest of the service the spectrum is being used for, using a methodology adopted by the commission, after providing notice and opportunity for public comment."
At this point, there is really no telling exactly what the authors of this provision have in mind other than that they want to give the FCC a club to make recalcitrant broadcasters pay up.
Is the "fair market commercial value" based on what the spectrum is worth as broadcasting spectrum or what the FCC economists believe it will be worth as wireless broadband spectrum?
How exactly does one calculate the value of "the public interest" that spectrum is currently being used for?
Is the public interest evaluation based in the performance of individual stations? Or of broadcasting as a whole?
TV stations providing good public interest programming are generally more valuable than those that don't. So, do stations providing such programming have to pay higher fees? Or, lower fees?
Whatever the answer to these questions, it's clear that with the ability to impose fees, the FCC can make it tougher for stations who say no to incentive auctions. If I were more of a cynic, I might put it in harsher terms: the FCC can punish those who say no.
At least the bill requires the FCC to notify broadcasters and give them a chance to comment before sticking it to them.
From the start, the policymakers coveting broadcast spectrum have been maintaining that its plan for recapturing it is voluntary.

Comments (19) - Post a comment