Fifteenhundred Debuts Motion Graphics Service
News branding company Fifteenhundred has added motion graphics design to its service offerings with upfront pricing.
Stations can select from four HD-compatible graphics packages with set prices.
"We've created these packages to meet the needs of stations large and small from both a production and pricing standpoint," said Fifteenhundred partner Michael P. Hill.
Featuring both syndicated designs that can be modified for a particular station and completely custom creations, these graphics packages let stations "revamp a newscasts' look when a new set isn't an option," Hill said.
The company's first graphics client, KQTV St. Joseph, Mo., debuted its Fifteenhundred graphics package June 1.
"We received positive feedback from our viewers in the very first half hour we debuted," said Bridget Blevins, KQTV news director and lead anchor.
The unveiling of KQTV's new look is the first project to fall under Fifteenhundred's graphics service. Fifteenhundred now offers a suite of branding services, including set design, motion graphics and training for TV news, sports and entertainment.

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